Colour can mean so many different things to people that we are only able to address some of the more common reasons for choosing one colour over another. Birth Month Feelings/Associations January - Garnet (Red) Red - strong response, emotions, anger/love, danger, boldness February - Amethyst (Purple) Purple - royalty, too much can be artificial, popular for children March - Aquamarine (Lt Blue) Blue - Comfortable, calming soothing. Constancy, contemplation. Can be too passive April - Diamond  White - Purity, innocence, peace, quality May - Emerald Green - Can be exciting or calming; depending on density of yellow or blue. Durability, reliability, peace. Too much yellow - illness. June - Pearl Yellow - Alerting, attention drawing; newness July - Ruby Orange - Increase in heartrate; spicy, cheerful, invigorating in small doses. August - Carnelian or Peridot Black - Elegance, sophistication, sex, fear, anger, depression. September - Sapphire Pink - soft, feminine, fragility (too much) October - Opal November - Topaz December - Zircon or Turquoise